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Rank In Mobile Search Results with These Tried and Tested Tips

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Back in April 2015 ,  Google decided to revamp its mobile search services. The aim was to ensure that people, who use their smartphones to search, get results that favor mobile - friendly sites. There is good reason for Google to start rewarding mobile friendly sites. Did you know that more Google searches are performed via mobile devices compared to desktop computers ? That’s a pretty huge deal ;  it means if your website isn’t mobile - friendly ,  your business is missing out on the possibility of reaching the majority of search traffic. Doesn’t feel so good, does it? So what does “mobile - friendly” really mean? Let us help you discover what you’ll need to do with your website to rank well in mobile search results: 1.  User Experience Is Paramount: Ensure Your Website Is Easy On The Eyes ,  And Easy To Use! Mobile - friendly websites are great for viewing on smaller screens. Despite the lack of space, these remain very user - friendly thanks to touch-based navig
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Yes, SEO Works for Plumbing Companies Too!

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When pipe leaks are the main concern and the budget is too small to try the “outlandish”, it is natural to have reservations about going for SEO campaigns… My plumbing business is too small and unorthodox for SEO. Not to mention,I don’t have much money to spend on it. Well, we have something to tell you: SEO works great for small businesses that have a smaller marketing budget. And, for a highly competitive service like yours, it’s actually the perfect fit. SEO for Plumbing Businesses We live in the age of Google. In this age, consumers shop for services online. And, unless someone already knows a good plumber in their area, Google is their (likeliest) go-to reference to find one. More so, if they have a plumbing emergency on hand. Imagine a pipe on a purge with water endlessly flowing through it. In such a situation, what will you do? Yellow pages are the last thing you would want to refer to. Just checking in, does anyone even have them nowadays?  Neither, w
Location: California, USA
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For Dentists and Dental Practices: SEO Smile Please!

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Understanding SEO can be difficult for some dentists. For some, not even a seemingly important one to bother about. However, when done right, SEO can be a great tool to reach out to potential target audiences, create awareness and drive revenue. SEO for Dentists Consumers today search  for everything online—including dental services. As such, it’s critical to have an online presence so your prospective clients can find you. You might already have a website for your dental practice to ensure that. However, having a website is not enough. Run a Google search for “Dentists in My City”, and you’ll get hundreds and thousands of hits for the search query. The point in case? Every dentist in your city is most likely to have their own website. What are the chances that a prospective client will “actually” find your website in a local search? We’ll make the calculation simple for you: 75% if your website is ranked on the first page of Google… If not, the chance
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Location: New York, NY, USA
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Meta Descriptions: What Are They? And Why You Should Pay For Them?

Meta descriptions are tiny—no more than 200 characters long—explanations of certain web pages. Majority of developers and website owners incorrectly perceive them to be inconsequential to the bigger scheme of things. However, the truth is that Meta descriptions have a strong influence on the amount of visitors a website gets straight from search results. There is a particular format to them. This ensures that search engines are able to read the Meta easily and display correct information as requested by a particular search query. However, creating Meta descriptions is tricky. Because humans read them too, it important to ensure readability and smooth flow of text. So when writing Meta descriptions, it is imperative you get the keywords right in order to ensure attention from search engines. In addition to that, sentence structuring matters too. What are Meta Descriptions, Really? Meta description tags aren’t an important factor when determining search results ranking
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5 Infuriating SEO Problems And What You Can Do About Them!

When it comes to long term internet marketing strategies, it is widely known that White Hat SEO is the way to go. Spammy techniques and even a grey-hat approach might get you quick results in the short run; but in the long run, your competitors will always outrank you. You need a methodical approach; one that follows Google's guidelines and adheres to safe link building practices. Yet at times, even companies that follow the rules to the letter might experience unsatisfactory results when it comes to their website’s ranking and traffic. MOZ’s Rank Fishkin discusses in his Whiteboard Friday the most frustrating and annoying SEO problems faced by companies trying to establish themselves on the internet. We have embedded the video right here and followed up with our understanding of these problems and what we do to get over them. We realize that the White Hat way to SEO is riddled with hardships. Results take time. But the end is well worth all the efforts. Here’s the ex
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Promote an Infographic Like A Pro!

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When it comes to white-hat SEO, infographics are quickly emerging as a respectable way of earning high-quality, natural backlinks. As an experienced Austin SEO company, we can tell you that there are two parts to successfully playing out this trick. First, you have to create an interesting, engaging and highly useful infograph that has the potential to go viral. Next, you have to promote it at all the right avenues to ensure its success. We happen to do a fair amount of infographic development at Search Berg and that makes us privy to a lot of information on promoting them successfully for our clients. Finding a Home for Your Infographics Online! Ideally, this is the site that all the backlinks are pointing to. The home hosts the infographic along with a smaller, faster-to-load on-page display version and a preferably an FB thumbnail as well. However, when housing your infographic make sure it is easy to find for webmasters. Remember you will host the entire infographic packag
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